SYF Stock Price Today (October 2026) — Synchrony Financial Analysis & Key Metrics 2026-10-20
Synchrony Financial (SYF) is trading at $73.36, down 1.19% today (as of October 2026). The stock continues to show pressure below major moving averages, attracting attention from investors looking for Financial Services growth opportunities.
- According to consensus analyst estimates, the 1-year price target is $87.88 (19.8% upside).
- Volatility is low (19.37% annualized), implying relatively contained price movements for short-term traders.
- The fundamental picture, based on the latest financial filings, is nuanced: steady revenue (0.60% YoY) alongside competitive pressures in the Credit Services space.
SYF Stock Analysis: Key Metrics & Valuation (October 2026)
Concise, actionable data for investors
Synchrony Financial - Historical Price & Volume
- Price
- Volume
- Latest price
Market Cap
Enterprise Value: $24.11B
P/E Ratio
Forward P/E: 7.33
Revenue Growth
Year over Year
Analyst Target
+19.8% upside potential
Key Investor Questions About SYF
What investors need to know before buying
Based on current market data, SYF presents a neutral technical setup with mixed signals fundamentals.
- Technicals say: Neutral (RSI 49.71)
- Fundamentals say: Mixed signals (nuanced financial profile)
SYF's growth trajectory depends on its ability to expand within the Credit Services sector while managing margin pressures.
- Future growth will depend on performance in core Credit Services operations.
- The ability to manage competitive pressures will be crucial for sustained growth.
The primary risks for SYF investors include debt exposure and competitive dynamics in the Credit Services industry.
- $16.43B in debt could be a headwind in a high-rate environment.
- Fierce competition from established players in Credit Services.
52-Week Trading Range
Over the past year, SYF stock traded between $63.08 and $88.77 and currently trades in the middle of that range. Big swings are less likely unless a major catalyst emerges.
Volatility & Risk Profile
With 19.37% annualized volatility and β=1.39, the stock exhibits high sensitivity to market moves—making SYF suitable for investors comfortable with active risk management.
Institutional & Insider Ownership
Lower institutional support combined with high short selling points to negative sentiment.
Analyst Sentiment & Price Targets
Latest News & Headlines
Recent headlines, coverage and TickZen analysis
Market news
Synchrony: 3 Key Takeaways for Long-Term Investors
Synchrony Financial (SYF) Q3 2026 Earnings Call Highlights: Record Purchase Volume and Strong ...
Synchrony (SYF) Q3 2026 Earnings Call Transcript
Synchrony Financial Q3 2026 Earnings Call Summary
What Synchrony Financial (SYF) Said on Its Q3 Earnings Call
Synchrony Q3 Earnings Beat Estimates on Improved Purchase Volume
Latest TickZen Insights
All insights →No TickZen article on SYF yet. Our newest analysis:
Explore More Analysis for SYF
Additional research, tools, and technical breakdowns
Stock Analyzer Report
Deep-dive automated research and stock rating report.
DCF Fair Value Calculator
Discounted cash flow model and intrinsic value projection.
AI Price Predictions
Multi-scenario price predictions and consensus targets.
Insider Activity Tracker
Track buying/selling behavior of corporate insiders.
Earnings Calendar
Track upcoming and historical corporate earnings reports.
Market Insights & Research
Read the latest analysis articles and expert research.
Earnings snapshot
No upcoming report date yet
Frequently Asked Questions
Common investor questions about Synchrony Financial
Synchrony Financial (SYF) is currently trading at $73.36. The RSI (14-day) is at 49.7, indicating neutral territory. Wall Street analysts have a consensus "buy" recommendation. The mean analyst price target of $87.88 implies 19.8% upside from current levels. Volatility is low at 19.4% annualized, meaning price movements are relatively contained. Investors should consider their risk tolerance, investment horizon, and portfolio diversification before making a decision.
Based on current valuation metrics for Synchrony Financial (SYF): The trailing P/E ratio is 7.78, which is below the market average of ~20-22, suggesting the stock may be undervalued relative to peers. The forward P/E is 7.33, lower than the trailing P/E, suggesting analysts expect earnings improvement. The PEG ratio is 1.13, near 1.0, suggesting roughly fair value relative to growth. Price-to-Book is 1.62. Price-to-Sales is 2.49. Valuation should be compared to Credit Services industry peers for context, as different sectors trade at different multiples.
Based on 24 analysts covering SYF, the consensus price target is $87.88. This represents a 19.8% upside from the current price of $73.36. The range spans from a low target of $74.00 to a high target of $104.00, reflecting varying levels of optimism among analysts. The consensus recommendation is "buy". Note: Analyst price targets are forward-looking estimates and not guarantees of future performance.
Yes, Synchrony Financial (SYF) pays a dividend with a current yield of approximately 1.85%. The annualized dividend rate is $1.20 per share. The payout ratio is 12.3%, which is conservative and suggests the dividend is well-covered by earnings with room for future increases. The most recent ex-dividend date was Aug 5, 2026.
Key risks for Synchrony Financial (SYF) investors include: 1. Broader market and macroeconomic risks (interest rates, inflation, geopolitical events). 2. Credit Services sector-specific competitive pressures. Investors should diversify and consider their risk tolerance before investing.
Here is Synchrony Financial's (SYF) current debt and financial health profile: Total debt stands at $16.43B. The company holds $16.19B in cash and equivalents.